Americans are increasingly smartphone dependent

A study out from the Pew Research Center in April walks through several interesting insights on the state of mobile phone use in the United States.

Specific to audiences currently being studied by PTM, several results from the Pew study stood out:

  • 64% of American adults now own a smartphone. This is up from 35% in early 2011.
  • 10% of Americans own a smartphone and also do not have high-speed internet access at home.
  • Several groups are “smartphone-dependent,” meaning they primarily rely on their smartphone for internet access.
    • Younger adults (15%)
    • Americans with low income and low levels of education (13%)
    • Minorities (12% of African Americans and 13% of Latinos)
  • 68% of smartphone owners use their phone to research breaking news events. 33% do this “frequently.”
  • Social networking via smartphone varies by age group:
    • 18-29: 91%
    • 30-49: 77%
    • 50+: 55%
  • Watching video follows a similar trend, although even more pronounced:
    • 18-29: 75%
    • 30-49: 46%
    • 50+: 31%
  • Using smartphones for email is nearly universal:
    • 18-29: 91%
    • 30-49: 87%
    • 50+: 87%